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[50 ROCKS: CALCULATING] Make it meaningful, make it memorable. And make it MEASURABLE.

Word for the week: Calculating! Welcome to my blog series, 50 ROCKS: Life Lessons for Success. The program was prompted by my unique 50th birthday gift from my friend Rose: a box filled with 50 gold-painted rocks, each depicting a special nugget about me and just how much “50 ROCKS.” It’s my inspiration to share life lessons for personal and business success.

Einstein says, “Strive not to be a success, but rather to be of value.”

When my friend Rose called me calculating, she honored my persistent questions: What does success look like? How can we make things better as a TEAM? Just like a GPS, we should be clear and FOCUSED on our goals and build our roadmap to success with the desired outcomes in mind. Whether you’re looking for a trainer, keynote speaker or marketing support, be clear on your WHY and how the investment will positively impact your people, your momentum and your bottom line.

Einstein also said, “Not everything that counts can be counted, and not everything that CAN be counted, counts.”

Focus on what’s important to your brand and to your team. Can you show Return on Investment? How about Satisfaction, Retention, Employee Engagement? Sometimes, corporate culture needs a lift and programs are meant to get people talking to each other and boost morale.

Other times, we strive for improvement in hardcore numbers like “sell a million widgets” or reduce errors by X%.” But don’t throw data for the sake of impressing folks. Make sure you highlight what’s important (to your managers and up the corporate ladder) and show ACTIONABLE next steps.

I always say, “Make it meaningful, make it memorable. And make it MEASURABLE whenever possible!”

Please chime in: share some examples of successes or challenges that you face in measuring VALUE.  Or let me know how we can support your efforts. I hope this week ROCKS for you!

Pat Roque

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