[50 ROCKS: SUPPORTIVE] Life Lesson: Be Supportive

Word for the week: Supportive! Welcome to my blog series, prompted by my unique 50th birthday gift: a box filled with 50 gold-painted rocks, each depicting a special nugget about me and just how much “50 ROCKS.” It’s my inspiration to share life lessons for personal and business success. 


Last week was the worst: we buried a dear friend who had just turned 50. Nancy was a loving mom, a sister, best friend, wife, community leader: she did all of those “right things” to help others. Yet she still died, way too young. Crap. Crap. Crap.

50 Rocks, when you are here to enjoy it.

Lisa (my dear friend of 18 years) said she was OK after her sister’s untimely passing; she did not “need” anything. However, REAL support stems from anticipating the needs of others and sharing proactively, as well as responding to their requests.

We’ll be there for Lisa when the crowds go away and folks return to their normal routine – minus her sister. We may kidnap her for a walk, drink some wine or to watch an obnoxious movie. Sometimes support involves long talks and other times, silence. Either way, we’re within reach 24/7/365.

It’s like you’re always stuck in second gear. When it hasn’t been your day, your week, your month or even your year, I’ll be there for you…”Friends’ theme song by the Rembrandts

How can we help when those in need are too overwhelmed to know how to ask? Strong friends and supportive colleagues put others FIRST with a few simple steps:

  • Listen more, talk less
  • Anticipate wants and needs
  • Don’t over-insert yourself into the situation
  • Take a risk and don’t worry about rejection
  • Just BE THERE!

Living the @Nordstrom customer support model

What makes business partners, like friends, stand out and earn loyalty in this cutthroat market? Results and GREAT SUPPORT!

Nordstrom‘s customer support legacy includes the legendary tale of refunding for a used tire. Just this month, they generously issued an exchange for (unused) sandals that I purchased a year ago. Nordstom earns loyalty by putting the customer first! Their smart business strategy helps drive repurchase rates and positive recommendations.

Professionally, my Business Boomers’s team strives to offer intuitive, proactive support for clients. Whether we are coaching, leading a workshop or serving as a freelance “rent a CMO,” it is gratifying to empower folks by ANTICIPATING their social media and marketing needs. My talent lies in steering folks down a path to prosperity by asking smart questions to identify the underlying causes of their marketing pain or opportunities.

Great support includes helping solutions unfold: folks don’t always know how to ask for what they really need, and don’t know what they are missing. @rockonsuccess



I hope this week ROCKS for you!

Pat Roque